金融服务业的数字化转型 – 顶点项目

Digital Transformation of Financial Services - Capstone Project

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哥本哈根商学院
Coursera
  • 完成时间大约为 6 个小时
  • 中级
  • 英语, 中文
注:本课程由Coursera和Linkshare共同提供,因开课平台的各种因素变化,以上开课日期仅供参考

课程概况

In this capstone project course, we ask YOU to apply everything you have learned in this specialization to analyze a real world company and to develop a digital transformation strategy for this company.

You will have the possibility to choose between four different case companies, that varies in size (from small start-up to large financial service providers), industry (banking, financial trading, insurance) and geographical location.

For one of these — only one — you will create a concise recommendation of a strategy to leverage the digital transformation of financial services. To do this well, you will need to summon ideas appropriately from the earlier three courses in the specialization.

课程大纲

Course introduction

INTRODUCTION TO THE CAPSTONE PROJECT

If you're taking this course, you've most likely completed the three earlier courses in this specialisation, Digital Competition in Financial Services, FinTech, and Innovation strategy. In this module you'll get to apply the concepts you have learned in the course. You'll get to choose among four cases for your final project and this specialization, as we describe in greater detail in what follows.

Milestone I - Diagnosis

Milestone 2 - Prescription

CAPSTONE PROJECT FINAL SUBMISSION

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