# 使用机器学习进行数据分析

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Coursera
• 完成时间大约为 12 个小时
• 混合难度
• 英语

### 课程概况

Are you interested in predicting future outcomes using your data? This course helps you do just that! Machine learning is the process of developing, testing, and applying predictive algorithms to achieve this goal. Make sure to familiarize yourself with course 3 of this specialization before diving into these machine learning concepts. Building on Course 3, which introduces students to integral supervised machine learning concepts, this course will provide an overview of many additional concepts, techniques, and algorithms in machine learning, from basic classification to decision trees and clustering. By completing this course, you will learn how to apply, test, and interpret machine learning algorithms as alternative methods for addressing your research questions.

### 课程大纲

Decision Trees

In this session, you will learn about decision trees, a type of data mining algorithm that can select from among a large number of variables those and their interactions that are most important in predicting the target or response variable to be explained. Decision trees create segmentations or subgroups in the data, by applying a series of simple rules or criteria over and over again, which choose variable constellations that best predict the target variable.

Random Forests

In this session, you will learn about random forests, a type of data mining algorithm that can select from among a large number of variables those that are most important in determining the target or response variable to be explained. Unlike decision trees, the results of random forests generalize well to new data.

Lasso Regression

Lasso regression analysis is a shrinkage and variable selection method for linear regression models. The goal of lasso regression is to obtain the subset of predictors that minimizes prediction error for a quantitative response variable. The lasso does this by imposing a constraint on the model parameters that causes regression coefficients for some variables to shrink toward zero. Variables with a regression coefficient equal to zero after the shrinkage process are excluded from the model. Variables with non-zero regression coefficients variables are most strongly associated with the response variable. Explanatory variables can be either quantitative, categorical or both. In this session, you will apply and interpret a lasso regression analysis. You will also develop experience using k-fold cross validation to select the best fitting model and obtain a more accurate estimate of your model’s test error rate.

K-Means Cluster Analysis

Cluster analysis is an unsupervised machine learning method that partitions the observations in a data set into a smaller set of clusters where each observation belongs to only one cluster. The goal of cluster analysis is to group, or cluster, observations into subsets based on their similarity of responses on multiple variables. Clustering variables should be primarily quantitative variables, but binary variables may also be included. In this session, we will show you how to use k-means cluster analysis to identify clusters of observations in your data set. You will gain experience in interpreting cluster analysis results by using graphing methods to help you determine the number of clusters to interpret, and examining clustering variable means to evaluate the cluster profiles. Finally, you will get the opportunity to validate your cluster solution by examining differences between clusters on a variable not included in your cluster analysis.

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