商业基础

Business Foundations

This is business in a nutshell; learn key concepts and frameworks that underpin business.

1105 次查看
不列颠哥伦比亚大学
edX
  • 完成时间大约为 6
  • 初级
  • 英语
注:因开课平台的各种因素变化,以上开课日期仅供参考

你将学到什么

How to break a company down into its main components and activities

How disruption happens in an industry

The basics of industry competitive dynamics

Basic financial statement literacy

How different business functions work and integrate

课程概况

Do you speak “business”? You will. This course is designed to give you the terminology, concepts and frameworks necessary to understand businesses, to unpack their constituent parts, and to build your own tool-kit for strategy and decision-making.

Whether you are just starting out or looking to fine tune your education, this course introduces basic concepts and frameworks that can be applied across markets, at all levels of business. The course kicks off with core value propositions and moves through a business model framework, competition and macro environmental tools, theories of disruption, basic accounting literacy and concludes with an integrated look at business functions.

This course, part of the Business Fundamentals MicroMasters program, sets the stage with a big picture perspective on business.

预备知识

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